Last Updated: July 24, 2026
Effective Date: July 24, 2026
Privacy Policy
EMPR Media (“EMPR“, “we“, “our“, or “us“) is committed to protecting your privacy and handling your personal information responsibly. This Privacy Policy explains how we collect, use, disclose, store, and protect information obtained through our website:
By accessing or using our website and services (the “Service“), you acknowledge that you have read and understood this Privacy Policy. If you do not agree with the terms of this Privacy Policy, please discontinue use of the Service.
As an independent Ukrainian news organization established in 2014, EMPR Media values transparency, editorial independence, and the privacy of our readers, supporters, contributors, and partners.
Information We Collect
Depending on how you interact with our website, we may collect the following categories of information:
Information You Provide
You may voluntarily provide information when you:
- Contact us by email
- Subscribe to newsletters
- Submit comments or feedback
- Make a donation
- Participate in surveys or promotions
- Apply for collaboration opportunities
This information may include:
- Name
- Email address
- Country
- Organization (if applicable)
- Donation information (processed securely by third-party payment providers)
- Any information you voluntarily submit in communications with us
Automatically Collected Information
When you visit our website, certain technical information may be collected automatically, including:
- IP address
- Browser type and version
- Device information
- Operating system
- Pages visited
- Referring website
- Time spent on pages
- Date and time of access
- General geographic location (based on IP)
This information helps us improve website performance, security, and user experience.
How We Use Your Information
We use personal information only when necessary and for legitimate purposes, including to:
- Operate and maintain the website
- Improve our journalism and services
- Respond to inquiries
- Process donations
- Send newsletters (only if you subscribe)
- Detect fraud, abuse, or security incidents
- Analyze website performance
- Comply with applicable legal obligations
We do not sell your personal information to third parties.
If we wish to use your information for a purpose not described in this Privacy Policy, we will request your consent where required by applicable law.
Legal Basis for Processing (GDPR)
Where the General Data Protection Regulation (GDPR) applies, we process personal information on one or more of the following legal bases:
- Your consent
- Performance of a contract
- Compliance with legal obligations
- Legitimate interests in operating and improving our independent journalism
- Protection of vital interests where applicable
Donations and Payment Processing
Donations made through EMPR Media may be processed by trusted third-party payment providers.
Payment card details and financial information are processed directly by the payment provider and are not stored on EMPR Media’s servers.
Please review the privacy policies of the payment providers you choose to use.
Cookies and Similar Technologies
We use cookies and similar technologies to:
- Remember user preferences
- Improve website functionality
- Analyze traffic and audience behavior
- Maintain website security
Where required by law, we request your consent before placing non-essential cookies.
For additional information, please review our Cookie Policy.
Analytics
We may use analytics services to understand how visitors interact with our website.
Analytics information is used in aggregated or pseudonymized form whenever possible and helps us improve our journalism, website performance, and reader experience.
Data Sharing
We may share limited personal information with trusted service providers that help us operate our website, including:
- Website hosting providers
- Analytics providers
- Email service providers
- Payment processors
- Security providers
These providers may process information only on our behalf and under appropriate contractual safeguards.
We may also disclose information if required by law or to protect our legal rights.
International Data Transfers
Because our readers are located worldwide, information may be processed in countries outside your jurisdiction.
Where required, we implement appropriate safeguards to protect personal information transferred internationally.
Data Retention
We retain personal information only for as long as necessary to:
- Provide requested services
- Comply with legal obligations
- Resolve disputes
- Protect our legitimate interests
When information is no longer required, it is securely deleted or anonymized where practicable.
Your Rights
Depending on your jurisdiction, including under the GDPR and other applicable privacy laws, you may have the right to:
- Access your personal information
- Correct inaccurate information
- Request deletion of personal information
- Restrict processing
- Object to processing
- Withdraw consent
- Request data portability
- Lodge a complaint with your local supervisory authority
To exercise these rights, please contact us using the information below.
Data Security
We implement reasonable administrative, technical, and organizational measures designed to protect personal information against unauthorized access, disclosure, alteration, or destruction.
While we strive to use commercially reasonable safeguards, no method of transmission or electronic storage is completely secure. Accordingly, we cannot guarantee absolute security.
Children’s Privacy
Our website is not directed toward children under the age of 13, and we do not knowingly collect personal information from children.
If you believe a child has provided us with personal information, please contact us so that we may remove it.
Third-Party Links
Our website may contain links to third-party websites.
We are not responsible for the privacy practices or content of external websites and encourage users to review their respective privacy policies.
Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect changes in legal requirements, technology, or our services.
The revised version will be published on this page together with the updated “Last Updated” date.
Continued use of the Service following publication of changes constitutes acceptance of the revised Privacy Policy.
Contact Information
If you have questions regarding this Privacy Policy or wish to exercise your privacy rights, please contact us:
EMPR LLC
Registered online media entity ID: R40-07337
Mykhailivska Street 21-B, Office 34
Kyiv 01001
Ukraine
Email: [email protected]
We will respond to requests in accordance with applicable data protection laws.
About EMPR Media
EMPR Media is an independent English-language Ukrainian news organization founded during the Revolution of Dignity in 2014. We provide fact-based reporting, investigations, analysis, and multimedia coverage of Ukraine for a global audience. Protecting the privacy and trust of our readers is an essential part of our editorial mission.
