EMPR media is an independent Ukrainian media platform founded during the Revolution of Dignity in 2014 from the International PR Headquarters of Euromaidan in Kyiv. Created by ordinary Ukrainians amid a historic struggle for freedom and sovereignty, it was among the first international-facing media outlets to identify the conflict as the Russia–Ukraine War in February 2014.
Today, EMPR media provides verified, independent reporting on Russia’s war against Ukraine, Russian war crimes, security challenges, geopolitical developments, and their global implications. Our journalists hold official accreditation from the Armed Forces of Ukraine and operate under rigorous professional and security standards.
EMPR media is part of the community of Ukrainian journalists honored with the 2022 Pulitzer Prize Special Citation, recognizing the courage, resilience, and commitment of Ukrainian media professionals reporting on Russia’s invasion. We continue this mission by delivering accurate, fact-based, and independent journalism from Ukraine to the world.
For more than a decade, EMPR media has strengthened Ukraine’s engagement with the international community by amplifying Ukrainian voices and providing reliable insights into events shaping the country during war and reform. As part of Ukraine’s information defense, we remain committed to truthful, uncensored reporting and countering disinformation.
While our current focus is documenting and explaining the Russia–Ukraine War, we see this as part of a broader mission. Following Ukraine’s victory, EMPR media will increasingly highlight Ukraine’s culture, history, arts, innovation, technology, business, and the achievements, opportunities, and global contributions of Ukrainians—helping the world better understand a modern European nation shaping its future.
Our audience and followers include governmental and civil society organizations, public figures, embassies and diplomatic missions, media representatives, and leading international media outlets, as well as policymakers, analysts, researchers, investors, and engaged readers across North America, Europe, Asia, and beyond.
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Background
In the early January 2014 the group of activists established Euromaidan PR as community to help international journalists who didn’t speak Ukrainian with reliable information on citizens protest against corruption regime – Revolution of Dignity in Ukraine. Euromaidan PR had HQ in the Trade Unions House [at the heart of Maidan] in the center of Kyiv and direct communication with international press that came to Kyiv.
Besides off-line direct communication with journalists, on-line social media platforms, including YouTube Channel and twitter account, have been established and more than 200 volunteers in total all over the globe have been involved.
In May 2014 EMPR.media (Euromaidan PR YouTube Channel & Euromaidan PR Twitter teams) has been officially registered to establish Independent Citizen Media about Ukraine, which continues disseminate truthful news, set up and run this website.
We aim to share the truth on events on: Revolution of Dignity (January – February 2014), Crimea occupation (February – April 2014), Russian incursion into Ukraine and the full scale war (February 2014 – up to now).
Our achievements
From the very beginning EMPR media overtook Russia Today, BBC News, Agence France-Presse, Kyiv Post, the Wall Street Journal and Reuters and was named the most quoted media during the 2014 Crisis in Ukraine.
Our news is followed by various international media, including CNN, BBC, Al Jazeera, Deutsche Welle, Vice News, Washington Post, the Guardian, the Wall Street Journal, FOX News, Telegraph, Amnesty International, Bloomberg etc.
Foreign Embassies and Ukrainian Embassies abroad, Presidential Administrations, European Parliament press secretary, International organizations, like PACE and others, Ministries of Foreign Affair, top officials and politicians, ambassadors to United Nations and European Parliament as well as ordinary people throughout the world also follow and read EMPR’s information.
Our YouTube videos have been used by the studios of KennedyFilms KWWFP, CNN, The Times, Channel 4 News, Northern & Shell Daily Express, BBC Worldwide, Daily Mail, Guardian, Trinity Mirror, The Sun, Daily Star, Yahoo, MSN, Bulls Press Sweden. etc.
EMPR tweets are quoted by Media representatives from WP, NYT, the Guardians, ABCNews, ViceNews, VOA etc; International Organizations, Embassies, Ambassadors and officials.
Our team has assisted BBC in managing content for its programs during Euromaidan in February 2014; Al Jazeera used our information for its own reports on Ukraine and Crimea in March 2014; our team was interviewed by Simon Ostrovsky from VICE News on the Presidential election issues in June 2014; Jessica King from CNN requested us on MH17 breaking video and info updates in July 2014, etc.
Beyond war reporting, EMPR media also develops documentary films, international media collaborations, cultural projects, and global storytelling initiatives focused on Ukraine’s identity, resilience, democratic values, history, technology, and future.
EMPR media provided informational support to the Oscar nominated movie about Euromaidan events and Revolution of Dignity – “Winter On File”, which is available on Netflix.
The film was nominated for an Academy Award for Best Documentary Feature and the Primetime Emmy Award in the Exceptional Merit in Documentary Filmmaking category. It was also one of the winners of the 2016 Television Academy Honors.
For nearly a decade, the EMPR media team has collaborated with renowned American-Ukrainian singer and activist Kelsie Kimberlin, providing creative direction and production management for a series of high-concept, cinematic music videos, including Dream of Peace, Turn Back, Another Chance To Live Again, Armageddon, We Are The Promise, Masterpiece, Bring Together, American Guns, and others.
These productions reached international audiences, received recognition within the global entertainment industry, and stand as another successful example of Ukrainian cultural diplomacy—using art, music, and storytelling to strengthen Ukraine’s voice and presence around the world.
The Last Message is a feature-length documentary by EMPR media filmed in Ukraine during Russia’s full-scale war against Ukraine.
Following an American woman of Ukrainian descent after the death of her cousin defending Ukraine, the film explores the human cost of war through intimate encounters with soldiers, volunteers, and civilians. More than a story about conflict, The Last Message is a powerful reflection on freedom, sacrifice, identity, and the moral responsibility to act when history unfolds before our eyes.
The film is another example of EMPR media’s commitment to bringing Ukraine’s story to international audiences through independent journalism, documentary storytelling, and initiatives that help the world better understand the realities, challenges, and resilience of the Ukrainian people.
The film has already received high recognition and top evaluations from 26 internationally acclaimed documentary film festivals.
As Ukraine continues defending its sovereignty in 2026, EMPR media remains committed to holding the informational front — documenting history in real time and ensuring that the truth about Ukraine reaches the world.
